How I Brought My First Product to Market - Idea to Small Business

Noam Aizenberg shares the step-by-step journey of designing, prototyping, and manufacturing a hardware product to treat TMJ disorder.

This is the FULL story of how I built a hardware product from scratch for my TMJ Disorder 📦 Fresh out of college to idea to Small Business - Step by Step This is the real behind-the-scenes story of how I brought my first product—myTMJ Pen—to market. No investors. No co-founders. No experience. Just chronic jaw pain, 190 prototypes, $40,000 spent, and many many hours of engineering and learning. 👉 In this video, I share: How I went from jaw pain to quitting my 9-5 How I designed my first PCB (as a mechanical engineer) How I scaled production + marketing to $50K/month The startup mistakes I made along the way What it’s really like to bootstrap your first product My take on patents, manufacturing, FDA regulations, and building an audience from scratch Whether you're into product design, hardware startups, or just want a brutally honest look at what it takes to launch something from your bedroom—this is the video I wish I had when I started. 🔧 Product: myTMJ Pen - A heated massager for jaw pain (TMJ Disorder) 🕸️ Link: mytmjrelief.com 📍 Built completely in-house: 3D printed casings, hand-assembled, and shipped from my tiny apartment-factory 💸 Launched with no funding, no experience, just social media, preorders, and a lot of hustle 👇 Resources Mentioned JLCPCB $2 for 1-8 layer PCB: jlcpcb.com/?from=noam PCB Design Tutorials using EasyEDA: youtube.com/watch?v=utBQqcuOt9U youtube.com/watch?v=35YuILUlfGs Circuit Design Tutorials: youtube.com/playlist?list=PLWv9VM947MKgGV1yrfwsdW51kliYrVMBo youtube.com/watch?v=uXr4lXYjXuU&t=1543s Favorite Podcasts: My First Million, How I Built This, Acquired, Founders Got questions about building your own product? Drop a comment—I reply to all of them. 🙏 Don't forget to like + subscribe if you want to follow the journey. For daily updates, check out the Instagram: instagram.com/mytmjrelief/ #HardwareStartup #ProductDesign #PCBDesign #TMJRelief #Entrepreneurship #myTMJPen #Kickstarter #Bootstrapped #SmallBusiness #engineering #TMJ #PCB #circuit #mechanical #CAD #IndustrialDesign #ecommerce #shopify #business #smallbusiness 00:00 Intro 01:03 Actually How it All Started 05:35 A Genius Idea! 08:11 WTF is a PCB? 13:40 I Made a LOT of Mistakes 20:51 Designing the Physical Product? 29:43 Setting Up the Business 34:16 Concepts of a Business Plan 37:24 Time to ship, baby! 39:17 Go All In 42:09 The FDA 49:10 Ramping Things Up 52:14: The Future