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VidMe or Why Platforms Aren't Your Friends

Folding Ideas

1.1M subscribers • 4 videos on Hallway

YouTube
  • Recommended by 8 people: 8 on Hacker News.
  • A classic. People kept recommending it from 2017 to 2023.
  • Presented by Dan Olson, creator of Folding Ideas
  • An opinion. It argues one side of a question engineers disagree on.

Beginner. No background in the topic needed.

1M views9 years ago8 recommendations

Careers and interviewsInside tech companiesThe tech industryStartups

Dan Olson uses the rise and fall of VidMe to explain the economic realities of video platforms and why alternative platforms struggle with moderation and toxicity.

Clickbait title: Get Paid 60k Per Year With This One Online Trick! Blip.tv also positioned itself as "just pals" but that idea of "we'll let the users guide our growth" was a paper mask hiding a lack of core vision. They would make a lot of promises and did a lot of posturing vis a vis supporting creators and helping them develop content, but in the end Blip's business model was "get bought by someone bigger." That kind of worked out for them as they were bought by Maker Studios who were, themselves, in the business of getting themselves bought by someone bigger. So Maker buys Blip so Disney will buy Maker, opens Maker.tv as a hypothetical curated database clone-and-re-skin of Blip, but closes the whole thing within 18 months without ever actually re-launching the Blip creators they went out of their way to retain in the merger. As it turned out they had no real interest in developing content when they could just skim ad revenue off the 50,000 channels that fell below payment thresholds, and withhold payment en masse in order to milk the interest on the payroll account. Written and performed by Dan Olson Twitter: twitter.com/FoldableHuman

Why it's here

8 people recommend this

What people say. Highly recommended for its explanation of the bootstrapping problem and why alternative platforms often attract toxic users.

pdkl95on Hacker News • Recommends

On “Google pulls YouTube off the Amazon Echo Show”

> Vid.me Unfortunately, simply cloning youtube isn't a competitor without also cloning youtube's bankroll. For a very good explanation of why, see Folding Ideas video essay "VidMe or Why Platforms Aren't Your Friends"1. 1 link to this video

MrRadaron Hacker News • Recommends

On “An account is now required to read Reddit comment threads?”

…l have a hard time gathering users as long as Reddit exists (and doesn't alienate a critical mass of their users ala Digg). Dan Olson of the YouTube channel Folding Ideas made a very insightful video about the problem of setting up "alternatives" to popular social media platforms (having lived through several painful platform transitions himself): link to this video The tl;dw is that if your "alternative" platform doesn't launch with unique and valuable features of its own to attract users away from the original platform then you will only attract toxic people who get kicked off the original platform as the first users of your "alternative" platform (because they are the only ones really in need of an…

anitilon Hacker News • Recommends

On “Reddit is raising a huge round near a $3B valuation”

There's a great video by Folding Ideas which talks about the issues with secondary services ( link to this video - this is in the context of video platforms) One big 'bootstrapping' problem is that the first to adopt a new platform are the people who are _too toxic_ for the original.

8noteon Hacker News • Recommends

On “Ask HN: Alternative HN-Like Communities?”

I think this is a good description of why an absolute free speech site will never flourish: link to this video what you describe is basically just Reddit, but with the people nobody wants to talk to on Reddit ... so mostly just the people you don't want to talk to on Reddit talking to each other,which has no mass appeal

anitilon Hacker News • Recommends

On “YouTube is trying to reward “quality” content”

There's a great video that goes through this phenomenon (in the context of Youtube vs VidMe) 0. It points our exactly that the people who adopt a new platform tend to be the people most toxic for the original. I have no idea how you get around this. 0 link to this video

etchalonon Hacker News • Recommends

On “YouTube says it has ‘no obligation’ to host anyone’s video”

It would if it had a legitimate new take on the video hosting problem and wasn't just "YouTube, but for free speech", which would immediately become "YouTube, but for Nazis". Folding Ideas (on YouTube) had a solid video about VidMe, which is a case study in how NOT to do this: link to this video

orikion Hacker News • Recommends

On “YouTube takes down independent court livestreams”

…and much more often trolls and similarly unwanted individuals. If your userbase is entirely toxic, nobody wants to stay there, and your platform never really succeeds because of that. It's worth noting that I'm loosely parroting the content of a Folding Ideas video1 that covers the discussion of the creator vs platform relationship overall. 1 link to this video…

Qub3don Hacker News • Recommends

On “Twitter set to accept Musk's $43B offer – sources”

…rent contradiction of, say, an anarchists' society. You end up with a userbase that is defined by its desire to flaunt rules and reject any normative standards. 0: link (somewhat related and worth a watch: Folding Ideas' 2017 video essay about YT alternatives. Alt platforms have had inherent problems even before the more recent political bent: link to this video )…

6D794163636F756on Hacker News • Recommends

On “Reddit Is Killing 3rd-Party Apps, the Best Way to Read the Site”

Folding ideas has a video on vidme that goes into this. A competitor that can't sell itself on features will inevitably gain traction most with those banned from the original platform. Currently that means a new platform will have very angry, very extreme voices. That is a terrible way to start a platform. Here is the video: link to this video

8noteon Hacker News • Mentions

On “Reddit is slowly killing the old interface? native image galleries are invisible”

link to this video If you're going to make an X alternative, you have cater to it's core audience. In Reddit's case, it's the power users (folks who post all the content) the moderators, and the commenters. If you don't give them stuff Reddit won't, you won't do well. A new platform has to be significantly better for all of those groups or it doesn't have a chance

8noteon Hacker News • Mentions

On “YouTube deactivates channels linked to Oath Keepers”

Unlikely. A YouTube competitor has to offer worthwhile incentives to creators who can also be on youtube Eg. Vidme: link to this video

sascha_slon Hacker News • Mentions

On “Ask HN: How have you deGoogled your life?”

…ms more right leaning. I don't see queer content creators on there, for instance, despite YouTube heavily demonetizing and recommendation-banning them too. This is why I really want federated spaces, because they can serve different margins of society without becoming isolated islands. Folding Ideas made this point (about VidMe) half a decade ago: link to this video…