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Complete Apple WWDC | Steve Jobs talk and answer developers questions | 1997

TheAppleFanBoy - Apple & Computer Archives

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  • Recommended by 4 people: 4 on Hacker News.
  • A classic. People kept recommending it from 2018 to 2024.
  • Presented by Steve Jobs, co-founder of Apple
  • Made by the vendor. The company whose product it covers made or sponsored it.
  • An opinion. It argues one side of a question engineers disagree on.

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53K views11 years ago4 recommendations

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Steve Jobs answers tough questions from developers at WWDC 1997, discussing Apple's strategy, killing OpenDoc, and product focus.

► Hey bonjour à tous aujourd'hui je vous propose une WWDC datant de mai 1997 qui a eu lieu à San Jose au centre de convention ! ➽ Sommaire : . Questions et réponses de Steve Jobs . L'avenir du Cloud avec l'informatique . Développer des applications étonnantes . Larry Ellison . Histoire d'Apple . Apple et Microsoft . les clones . Publicités TV (Regardez et souvenez vous de la campagne "Think Different" ) . Steve répond à une attaque «personnelle» . Pourquoi Apple ? . Le Newton . Un avenir brillant ●▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬● ➽ Suis moi sur mon Twitter : - goo.gl/zFvyL3 ➽ Mon Blog : - goo.gl/4I3gp3 ●▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬● ➽ Vidéo de la semaine : - goo.gl/8K0nwg ➽ N'hésite pas à t'abonner - goo.gl/T67R8n ●▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬● ➽ Crédits: Thanks Jason Molenda and EverySteveJobsVideo - Bonne soirée à tous et n'oubliez pas de manger fruité :)

Why it's here

4 people recommend this

What people say. Highly recommended for Steve Jobs's masterclass in product strategy, handling difficult questions, and explaining why focus means saying no.

mistersquidon Hacker News • Recommends

On “Inside Macintosh (1985) [pdf]”

…s deeply thought-provoking. Many of the ideas Jobs shares show the general shape of recent and current Apple business decisions macOS and iCloud, for example. Especially interesting are his discussions of NIH syndrome, networking, and more. Thanks, twoodfin, for pointing to this session which punctuates Jobs' return to Apple the year previous. 0 link to this video…
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For those that haven't seen it the whole thing is worth it: link to this video This Q&A is the evidence for why I think many tech people underestimated him, and as you observe such unfiltered Q&As do not occur with other tech CEOs, though he was not CEO at the time. He's not 100% right about how things would go, but he was a lot more right than anyone else proved to be. Some of his answers to the really tough questions are not stellar, but Apple was in a truly terrible state at the time, and there were not nice answers to give. The fact that he stood there ready to take the hits spoke volumes though.
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I've heard both of those stories from multiple places. I don't know exactly how you'd define "technical," he clearly wasn't a strong engineer, but I have heard multiple examples of him managing technical things. I remember around the same time he was known for memorizing chips and vendors very very well that he could source them very cheaply. I think a good firsthand example is a one hour q&a with developers he did in 1997 soon after returning to Apple: link to this video He doesn't necessarily show off deep technical knowledge, but he is able to discuss strategy about technology directly with developers. Managing technology is his competitive advantage.
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twoodfinon Hacker News • Mentions

On “Inside Macintosh (1985) [pdf]”

Somewhat famously, the first question Steve Jobs took at his developer Q&A at WWDC ‘97 was about OpenDoc & the bullet he put in its head. link to this video Honestly, the “component software model” had at least hundreds of millions of dollars in development thrown at it by all the major players and went essentially nowhere at the application level. It had some nice architectural properties for developers, and COM at least has had a long and prosperous history as a building block. But it’s hard to imagine any possible world where business or consumers spent a significant fraction of their software dollars on components rather than full applications. So Steve was probably right.
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If we're going to mine ancient history, lets put up a disclaimer that any company that exists for a 40+ years and is trying to invent new things is going to change their mind about stuff. If they didn't, they probably wouldn't be very good at inventing things. There's context to consider with Apple in the 90s, which was weeks from bankruptcy. Here's SJ's rather famous response at WWDC 97 to why OpenDoc was killed, and a little later on he describes his opinion of Newton 1. Hard to disagree with the sentiments. Killing OpenDoc and Newton was a way to keep the company alive and prepare for the next big thing. 4 years later, out pops the iPod. 10 years later, the iPhone. 1 link to this video
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On “How a $2k 'Made in the USA' Phone Is Manufactured”

> * Steve Jobs was one of these people. A clever marketing guy who relied on others for technical heavy lifting. I suggest going back and re-watching some of his presentations, like the unveiling of the iPhone. Every word he said was meticulously planned and very rehearsed.* Before Apple entered its iPod era, Jobs could do a reasonable job of taking questions from a technical audience link to this video
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